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Alakazam Magic
Welcome to Alakazam Magic, one of the longest-established magic companies in the UK. For over three decades, we have grown to become a global leader in the manufacturing and retailing of magic products. Whether you’re an amateur or a professional magician, you’ll find that Alakazam Magic is your go-to destination for all things magic.
Our reputation for prompt delivery, expert technical advice, and outstanding after-sales care has made us a trusted name among thousands of magicians worldwide. In addition to our own exceptional range of magic products, we offer one of the largest selections of custom and collectible playing cards. We are proud to stock an extensive variety of high-quality items from leading brands such as Tenyo, Penguin Magic, and TCC.
If you’re just starting out, be sure to explore our Amazing Magic Range, designed specifically for beginners. Discover why Alakazam Magic is the first choice for magicians across the globe.
Alakazam Best Sellers
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Close Up Trick
Personality by Nikolas Mavresis
4.8 / 5.0
(11) 11 total reviews
Regular price £25.00 GBPRegular priceUnit price / per -
Parlour Trick
Trick 46 by Steve Rowe
5.0 / 5.0
(6) 6 total reviews
Regular price £35.00 GBPRegular priceUnit price / per -
Coin Trick
Jim Boyds Confusing Coins £2/2p Version
5.0 / 5.0
(12) 12 total reviews
Regular price £85.00 GBPRegular priceUnit price / per -
Coin Trick
Coin Unique (The Ultimate Coin Gimmick) by Alakazam Magic £1/1p version
5.0 / 5.0
(1) 1 total reviews
Regular price £40.00 GBPRegular priceUnit price / per -
Mentalism ESP Trick
The Test by Martin Peirce
5.0 / 5.0
(8) 8 total reviews
Regular price £25.00 GBPRegular priceUnit price / per -
Hero by Martin Peirce
4.9 / 5.0
(11) 11 total reviews
Regular price £25.00 GBPRegular priceUnit price / per -
Close Up Trick
Chop Cup with Wide Mouth by Alakazam Magic
Regular price £29.99 GBPRegular priceUnit price / per£34.99 GBPSale price £29.99 GBPSale -
Close Up Trick
Merger Pack (Transfer & Surge plus Bonus Gimmicks) by James Keatley and Chris James
5.0 / 5.0
(4) 4 total reviews
Regular price £69.95 GBPRegular priceUnit price / per
Latest Arrivals
This is the place to see what's new in. New magic arrives daily and this is your port of call if you want a quick catch up on what's new.
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Trick
ESP Testing Cards by Dead Rebel Magic
Regular price £30.50 GBPRegular priceUnit price / per -
Trick
Conviction Prediction 2.0 Upgrade Kit by Dr. Michael Rubinstein
Regular price £17.43 GBPRegular priceUnit price / per -
Trick
Conviction Prediction 2.0 by Dr. Michael Rubinstein
Regular price £52.29 GBPRegular priceUnit price / per -
Playing Cards
Jumbox Marked Deck (Red) by Magic Dream
Regular price £34.86 GBPRegular priceUnit price / per -
Trick
Joker Orchestra by Yoan Tanuji & Magic Dream
Regular price £26.15 GBPRegular priceUnit price / per -
Trick
Cherries Stamp for Double Cross By Magic Smith X Magic Dream
Regular price £30.50 GBPRegular priceUnit price / per -
Trick
Fragrance by Calix & Magic Dream
Regular price £61.01 GBPRegular priceUnit price / per -
Trick
CONSTELLATIONS (English Version) by Thibault Ternon & Magic Dream
Regular price £39.22 GBPRegular priceUnit price / per
New To Magic?
Unleash Your Inner Magician – No Experience Needed!
The Amazing Magic Range is designed for everyone — whether you're 6 or 106! Each mind-blowing trick is simple to learn, comes with all the special props you need, and includes easy-to-follow online video instructions.
Get ready to wow your friends and family — it’s your time to be amazing!
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Amazing Magic Range
Amazing Magic Range Hopping Dice
Regular price £15.00 GBPRegular priceUnit price / per -
Amazing Magic Range
Amazing Magic Range Vanishing Deck
Regular price £15.00 GBPRegular priceUnit price / per -
Amazing Magic Range
Amazing Magic Range 3 Card Con
Regular price £10.00 GBPRegular priceUnit price / per -
Mentalism Trick
Amazing Magic Range Mind Sticks
Regular price £10.00 GBPRegular priceUnit price / per -
Amazing Magic Range Melt
5.0 / 5.0
(1) 1 total reviews
Regular price £12.00 GBPRegular priceUnit price / per -
Close Up Trick
Amazing Magic Range SpooKEY
Regular price £25.00 GBPRegular priceUnit price / per -
Beginners Trick
Amazing Magic The Mystic Chips
5.0 / 5.0
(14) 14 total reviews
Regular price £13.50 GBPRegular priceUnit price / per -
Amazing Magic Range
Amazing Magic The Victorian Coin Mystery
4.5 / 5.0
(4) 4 total reviews
Regular price £25.00 GBPRegular priceUnit price / per
Shop Magic
Magic for Beginners
Magic for BeginnersNew to magic? These products will make you look like a pro in no time!
Shop Beginner MagicAlakazam Gift Cards
The perfect gift for any magician. Use them in store, online and even at conventions!
Shop Gift CardsBecome A Member Of Alakazam Unlimited
Ready to experience the most enchanting magic streaming service in the world? Join Alakazam Unlimited today and enjoy a 7-day free trial with full access to an ever growing library of spellbinding performances, tutorials, and magical shows!
No tricks, just magic – sign up now and dive into a world of wonder without paying a single penny for the first week!
Click the link to start your free trial and explore the magic!
Shop By Category
Making Social Media More Magical
Alakazam Magic were pioneers of the live show.
Broadcasting from our studio we have various events happening every week. With live product launches, unboxings, quiz nights, special guest interviews and giveaway evenings.
Join the Alakazam team every Tuesday at 2pm on Facebook and Youtube for the weekly live show.
Be sure to like our Facebook page and subscribe to our youtube channel
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Why You Should Always Be Ready to Perform Magic
Peter Nardi🎩✨ Magicians, here's a question... Are YOU ready to perform?...
Why You Should Always Be Ready to Perform Magic
Peter Nardi🎩✨ Magicians, here's a question... Are YOU ready to perform?...
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